TCL ELECTRONICS IFA CAMPAIGN

Services: ILLUSTRATION, Digital marketing

 

TCL Electronics (in collaboration with Hylink Group) needed custom designs for the 2019 IFA consumer electronics and home appliances trade show in Berlin, Germany. My task was to produce an illustration that showed how AI and technology can enhance daily life. My deliverable consisted of a detailed illustration and a timelapse video of my process that was later shared across TCL Electronics’ social media platforms.